Skip to main content

Linnoedge

Shogo Harada

Shogo Harada

Shogo Harada is the CEO and founder of Linnoedge JSC, a software development and AI consulting company based in Ho Chi Minh City, Vietnam. With over 25 years in the IT industry, Shogo has built…

Why Offshore Development Fails — and How to De-risk Vendor Selection

I’m Shogo Harada, CEO of Linnoedge. I run a software development company in Ho Chi Minh City. For a long time, I believed something that turned out to be wrong. I believed offshore development fails because of chemistry. Pick a good vendor, you win. Pick a bad one, you lose. So the whole game is […]

Continue Reading

“Talk to the AI before you open Figma” — how the waiting disappeared from our requirements phase

Linnoedge shares its philosophy of co-creation in the AI era – focusing on creating value before profit. From global expansion support to AI Vibe Coding

Continue Reading

Is Your Team Ready for AI-Native Development? (5 Questions)

You changed vendors, but the problem came with you — and AI amplifies whatever environment it runs in. Five questions to find the gap before you start.

Continue Reading

A bug can be fixed. Hiding it breaks trust.

We run a development company in Ho Chi Minh City, building software mostly for Japanese clients. The team is multinational — Vietnamese and Indian engineers, with Japanese, Vietnamese, and English all in the mix, working mostly async across time zones. After years of running a team like this, here’s the one thing I’m sure of: […]

Continue Reading

AI Can Write the Code. So Why Still Use an Offshore Team?

A PM on a client team in Japan put it to me directly — and honestly, I’ve heard versions of it for two years now: “If Claude Code can write most of this, why are we still paying an offshore team?” Honest answer: half of that is right. I run a development team in Ho […]

Continue Reading

How Much Does It Really Cost to Outsource Software Development to Vietnam? [2026]

What offshore development in Vietnam really costs in 2026 — sourced rates, a Vietnam vs India vs Philippines comparison, hidden costs, and the total cost (TCO) that decides the bill.

Continue Reading

How to Build a Hybrid Work Security Framework (Step-by-Step)

A practical, step-by-step framework to secure your hybrid workforce — the five layers and the order to build them in, not just another tool list.

Continue Reading

When AI Became Our Biggest Competitor

When AI became the competitor, the pitch we develop at lower cost stopped being true. Here is where I landed after a year of sitting with that question.

Continue Reading

The Map Is in the Mouth — Why Offshore Development Still Fails When the Specs Are Right

Back in 2012, when I first arrived in Vietnam, Google Maps barely worked outside major cities. People navigated differently. When you got lost — and you always got lost — you asked someone. Every time, the same thing happened: they stopped. They turned to face you. They gave you directions with complete confidence. The directions […]

Continue Reading

Why I Stopped Comparing Vietnam vs. India vs. Philippines — And What I Use Instead (A CEO’s 15-Year Field Note)

Comparison tables miss the dimensions that actually decide offshore project outcomes. After 15 years on the ground in Vietnam, here are the 5 questions I use instead.

Continue Reading